The journey of the LC WAIKIKI brand started in 1985 in France, and to this day professes the motto “Everybody deserves to be well dressed,” through its mission for “accessible fashion”. In 1996, the LC WAIKIKI brand was purchased by its current owner and through the years became a leader in the trade of ready-made clothing and accessories for the whole family, both in Turkey and on the international market.
LC WAIKIKI continues its rise through more than 1000 store locations in 47 countries around the world. The first LC WAIKIKI stores in Bulgaria opened in 2010. Currently, the brand operates 24 stores, in 14 cities in the country – Sofia, Varna, Ruse, Stara Zagora, Burgas, Plovdiv, Pleven, Sliven, Veliko Tarnovo, Dobrich, Gabrovo, Haskovo, Blagoevgrad and Shumen. At least one more store is due to open in 2020.